Writing Essays Details
TopicBest online essay writing services reviews.
PostedSun, Nov 03rd 2019 23:33 PM
The Elevator Pitch is a technique used by salespeople when condensing the arguments for buying a product into the shortest possible summary of why a customer should consider a purchase. The salesperson is told to imagine themselves in a lift; in the time it takes for that lift to reach the desired floor, they should have given a compelling argument in favour of that product that would result in the customer buying it, or at least wanting to know more. Your Elevator Pitch for your essay should sell the idea of it to a reader, leaving them wanting to read the essay in question. This is quite a tough exercise, as it forces you to be ruthlessly concise in your thinking and choice of words; but you can use this summary to help you write your introduction, and it’ll help you achieve clarity in what you’re trying to say.
We’ve probably all had it hammered into us that we should write an essay plan before we start writing, but before you even do that, you need to know what the argument you’re going to make actually is. Only then can you start writing the structure for an essay that builds up to your overall conclusion. To condense what you’re trying to say into a short, snappy summary for you to work from, try making an ‘Elevator Pitch’ style summary of what you intend to write and why readers should be interested in it.